work

Working with live action company Exposure, and veteran director Peter Cudlip, the aim was to create a digital character, Seymour the Dog. A representation of the New Digital Age of NZ television.
Making sure the digital dog was both lovable and believable in his real world surroundings were just some of the tasks faced in these character driven spots. 

director: laban dickinson
client: going digital
agency: draftcb