work

Flux produced an edgy viral campaign for McCANN Norway client RINGNES's non-alcoholic drink product Solo Smoothie.

The campaign consisted of 12 commercials, website, online game, three cinema spots and print design. Flux took care of the music composition and sound design as well, utilising the skill' of Digicake Studio sound designer, Andrew McDowall.

Flux head of interactive Fraser Munro oversaw the creation of the website and a unique voice controlled game, where users sing to the unsuspecting fruit via their computer microphone in order to trap and destroy them.

McCANN creative director: Tore Woll \ art director: Erlend Klouman Høiner \ agency producer: Monica Skaar
 

director: fraser munro
client: ringnes
agency: mccann oslo