sorted kids & money

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sorted kids & money

Sorted.org.nz is a free online independent money guide, run by the New Zealand Government's Retirement Commission.

Flux built a series of viral commercials to engage young viewers, and teach them about money. The commercials used characterisation and humour to highlight the many pitfalls around money.

The animation was completed in Flash under the watchful eye of Flux head of interactive, Fraser Munro. The commercials featured on the Sorted website as a part of a wider advertising campaign which also included cinema.

director: bas barriball
client: nz retirement commission
agency: saatchi & saatchi wellington